Fandom, a wiki hosting service and fan forum with over 300 million monthly active users and 250,000 wiki communities, has just announced its latest features and tools, Interactive Wiki Maps and Fandom Trivia.
The creators of Fandom have known about interactive wiki maps and Fandom trivia through community blogs for over a year as features have been tested and improved. Today for the first time the platform is announcing the features to the public.
Interactive Wiki Maps offers a customizable mapping tool that has long been requested by the creator community. Meanwhile, Fandom Trivia is a built-in wiki feature that enables creators to enhance a fan’s experience and test their knowledge of every detail of the imagined world they can’t get enough of. Now, creators of all Fandom communities can design their own maps and quizzes to further immerse fans in fantasy worlds that provide them with information about their favorite games, TV shows, and movies.
The features finally rolled out last month after a period of testing, bug fixes, and receiving feedback from the creators. The team is still working on developing the map tool and implementing new features like custom map markers.
Some examples of published maps include the world of “Avatar: The Last Airbender” and the planet Batu from “Star Wars: Galaxy’s Edge”.
Then, to make building interactive maps available to everyone, Fandom created a visual editor tool that will simplify the building experience. The tool is similar to the current theme designer and allows users to easily upload map images, place custom markers on the map, add descriptions, and more without needing to work with JSON source code. Users who are familiar with JSON can still edit the code in the source editor.
This isn’t the first time Fandom has tried to implement maps. An older Wikia Maps feature was attempted in 2014; However, there were few resources in the fandom’s arsenal that had the right tools and were capable of substantial user adoption.
Gamepedia, a separate wiki platform that Fandom acquired in 2018, had IP-specific solutions for interactive maps, but was never centralized into a single tool. The development team was smaller than even the current team of Fandom. This new integrated, customizable mapping tool is fulfilling a promise to creators that took years to perfect.
Fandom Trivia has also gone through a series of tests, most notably the location of the quizzes on the site.
For example, Fandom found that a lot of fans weren’t engaging with the feature when it was located at the top, side, or even bottom of the page. Combined with data and research, the team found that engagement increases when the feature is placed in the content itself. More than 12 million people (4% of users) engaged with fandom trivia when quizzes looked like they were part of the content, as opposed to on the side of the page.
Below is an example of what in-content placement looks like on mobile devices.
Unlike the limited trivia quiz feature that was developed in 2019, this newly developed experience uses an internal tool that staff, wiki representatives and wiki experts can access. Staff members and the wiki team can efficiently create quizzes using a list of pre-written questions or creating them from scratch.
Furthermore, after a lot of research, Fandom determined that gaming users were most interested in taking the quiz (73%). Meanwhile, 44.4% of anime fans wanted to take the quiz. Additionally, Fandom found that there was a strong desire to see both users creating quizzes and Fandom-created quizzes. In fact, 64% of those who responded said a mix of the two made the most sense.
TechCrunch spoke to Brandon Rhea, Vice President of the Community, who said that Fandom is open to opening conversations about quizzes that are created by the fans themselves. Difficulty levels, community leaderboards, challenges, and even a simplification element are all being considered.
Fandom’s Chief Marketing Officer Stephanie Fried also pointed this out and emphasized that the main goal of the platform is to provide everything a fan could possibly need and keep returning to the platform for more. With these two features and other enhancements in the future, Fandom aims to become a one-stop-shop for fans. Brandon says he wants users to say that fandom is not just a place to go for answers, but a place they can go to for a complete fan experience.
Riya said, “Fandum is thrilled to have the enthusiastic creators managing our 250,000 wikis, and their contribution to our platform has allowed us to become the #1 source of information and the leading site for gaming, television, film and pop culture. Is.” “These new features will give them more immersive opportunities for fan exploration on their wikis and will also welcome new users to our communities by providing a more seamless and immersive site experience.”